Crafting for Profit: Business Cards

If you are one of many who has decided to sell your crafts and handmade items, your success does depend on how you promote your business. Make no mistake, this is a business for you. And you want it to be successful, like we all do with any business.

Whether you have just made the decision to sell you crafts, or you have been in business for years, promoting your handmade work is one of the most valuable things you can do. The old adage, build it and they will come, frankly isn't true. You need to be the one to tell them where to go.

That's where business cards come in handy. They are probably the most valuable tool in your promotions arsenal. Your business cards will be used in many different ways, so make sure you have plenty available.

There are multiple ways to sell your crafted items. For many of us, we used a variety of ways. We sell through a booth in a craft mall, at every local craft fair possible and online through sites like Etsy and eBay.

With a physical presence, your business cards need to be available to all who stop by. Customers, of course, but also those who are just browsing. You want them to share your information with their friends and relatives.

For an online shop, your business cards will also be a valuable addition. Send your card along with every single item you ship. People will want to have a way to contact you again for additional orders, gifts and more.

In working your craft business for profit, you want to alert everyone you can to what you have for sale. Business cards are one of the best ways to do this.